Buku Once Upon a Car - Karya Bill Vlasic
s
Category > Buku > Nonfiksi Dewasa > Ilmu Sosial > Lain-Lain > Once Upon a Car
Book 5

Once Upon a Car

Reviews (0 / 5)

by Bill Vlasic

Want to Read Currently Read
Beri penilaian
About this edition
, takes readers into the executive offices, assembly plants, and union halls to introduce a cast of memorable characters, many of whom are speaking out for the first time, including the executives who struggled to save their companies but in the end had to seek a controversial, last-gasp rescue from the U.S. government. Vlasic goes behind the scenes to portray the men at the top during Detroit's last stand. Rick Wagoner, the CEO of General Motors, tried to turn around a dying company, only to be forced to resign as a condition of the government bailout. Bill Ford, great-grandson of the legendary Henry Ford, had the will to keep Ford alive but needed the guts to hire an unknown outsider, Alan Mulally, to transform the company before it crashed. At Chrysler, leadership was constantly changing as new owners tried in vain to fix the smallest of the beleaguered Big Three. And through it all, the president of the United Auto Workers union, Ron Gettelfinger, fought to save the jobs of the men and women who build American-made cars and trucks. This tale of an iconic industry in crisis is more than a big business drama and provides a rich, unvarnished portrait of how Detroit's decline affected tens of thousands of workers and dozens of communities nationwide. The story moves from the gleaming corporate skyscrapers and massive auto plants to the halls of the U.S. Congress and into the Oval Office, where President Obama and his aides wrestled with how to keep General Motors and Chrysler from going out of business. Vlasic shows why the bailout worked, and how Detroit can succeed under new leadership and build automobiles equal to any in the world. tells a uniquely American tale of success, failure, and redemption. It is an important and illuminating chapter in an astonishing story that is still unfolding. And no one is more qualified to write it than Bill Vlasic.
Details
  • Jumlah Halaman

    0

    Penerbit

    Harper Collins

  • Tanggal Terbit

    20 Feb, 2015

    Penulis
    Bill Vlasic
  • Bahasa

    Indonesia

    ISBN

    SCOOPG67703

Similar Books

Book Photo 1 Book Photo 1 Book Photo 1 Book Photo 1 Book Photo 1 Book Photo 1